What brand is C2H4? ——Explore popular fashion brands and fashion trends in recent years
Recently, about trendy brandsC2H4The discussion continues to heat up on social media and fashion circles. As one of the hot topics on the Internet in the past 10 days, what is so special about this brand named after a chemical formula? This article will combine the hot content of the entire network and analyze it from the dimensions of brand background, design style, market performance, etc., and attach structured data for reference.
1. C2H4 brand background revealed

C2H4 is designed by Chinese designersChen Yixi(Yixi Chen) is a trendy brand founded in Los Angeles, USA in 2015. The brand name is derived from the chemical formula of ethylene (C₂H₄), symbolizing the "chemical reaction aesthetic" of the younger generation. Its iconic industrial style design, deconstructed tailoring and technological elements have quickly become a favorite among Generation Z.
2. Data related to hot topics in the past 10 days
| Topic keywords | Search volume increase | Main discussion platform |
|---|---|---|
| C2H4 joint model | 320% | Weibo/Xiaohongshu |
| C2H4 authenticity identification | 180% | Get things/Zhihu |
| C2H4 star same style | 250% | Douyin/Bilibili |
| C2H4 brand concept | 150% | WeChat public account |
3. Design style and popular items
C2H4 with"Future functional style"As the core, the design elements that will receive the most attention in 2023 include:
| design elements | Application item | market premium rate |
|---|---|---|
| 3M reflective strips | Jacket | 40-60% |
| Modular splicing | overalls | 35-50% |
| molecular structure printing | sweatshirt | 30-45% |
4. Analysis of the effect of celebrities bringing goods
In the past 10 days, the following celebrities’ outfits have directly driven the search volume for C2H4 related items:
| Artist name | Upper body items | Topic reading volume |
|---|---|---|
| Wang Yibo | patchwork denim jacket | 210 million |
| Yi Yang Qianxi | functional vest | 180 million |
| Blackpink | logo print T-shirt | 340 million (global) |
5. Consumer portraits and purchasing channels
According to e-commerce platform data, the main audience of C2H4 isUrban youth aged 18-28, where:
The main purchasing channels are concentrated online:Tmall flagship store(official),gain something(Secondary market),SSENSE(International buyer platform).
6. Opinions of Industry Experts
fashion criticLi Weipointed out: "C2H4 successfully capturedTechnological aesthetics in the post-epidemic era, its way of transforming chemical concepts into design language represents the international vision of the new generation of Chinese designers. "At the same time, there are also voices that believe that the brand's pricing strategy (the average price of sweatshirts is 1,500-2,000 yuan) is controversial.
7. Forecast of future development trends
Judging from the recent popularity, C2H4 may continue to exert force in the following directions:
To sum up, C2H4, as an emerging Chinese fashion brand, is rapidly rising through its unique scientific aesthetics and star effect. Its development trajectory reflects the chemical reaction resulting from the collision of contemporary Chinese youth culture and international trends, and deserves continued attention.
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